Geetanjali Barthwal UX

  Above image: Book cover of " Liminal thinking by Dave Gray: Create the change you want by changing the way you think" Last weekend I listened to this audio book on "Liminal thinking" and here I am on absorbing everything I read. I usually take a pause after a read of some days and then again go though it to understand and question some more thoughts on it.  Here it goes:- Short Summary: Dave Gray, the author of the book  Liminal Thinking , talks about the “liminal space” in his book. The book uncovers the space between reality and what we consider obvious, which he calls the liar space—an in-between zone, a doorway between context and words. As people, we should be aware of this conscious space, which is created due to our beliefs, judgments, life experiences, and other factors. But because of our limited thinking, shaped by the reality of our own space and world, we create blind spots and ignore the fixed truths that reveal themselves to us. We must investigate t...

AI generated image & further edited for a metaphorical display of showing different growth stages of UX maturity at any Organization Imagine this—you’ve just joined a new company, A, after weeks of salary negotiation, leaving behind your last organization for your own reasons. You're excited to bring your UX expertise to the table. But as the weeks pass, you start noticing the gaps. Research is skipped, design decisions are overturned without discussion, and usability takes a backseat to tight deadlines. Sound familiar? Whether you're a seasoned UX professional or a fresher, you’ve likely evaluated a company’s UX maturity—either through firsthand experience or by hearing stories from colleagues, which you might have understood only after you join the company.  Above is the classic case of BAD UX Organization. Many times in my professional carrier I also have been head of stories and UX culture in organization where  UX has never been given any importance. Although I am for...

The above images are ChatGPT AI generated for exploration on the "Crossing the chasm" book concepts. My intention of doing so is to document, explore and learning Ai image bot. During my UX learning on Adoption and Appropriation from Interaction-Design.org , I gained a fresh perspective on users—particularly through the concepts of useful (usability), usable, and used . These principles form the foundation for understanding how products succeed from both a marketing perspective and in terms of ROI , based on actual user adoption. The concept of "Adoption" highlights that when users find a product useful, they naturally integrates into their workflow, leading to higher usability. However, an adopted product doesn’t have a uniform user base—it segments into different adopter categories. This is where Geoffrey Moore’s book, Crossing the Chasm , explains the adoption lifecycle, categorizing users into: Innovators Early Adopters Early Majority Late Majority Laggards...

                                 Last weekend my book read was on  " Prediction Machine" written by a collab of Ajay Agarwal, Joshua Gans and Avi Goldfarb. As the world has increasingly exposed to AI, I have been reading articles   from various sources about its future impact on human society, economies, politics, academia, and nearly every aspect of life that involves human interaction.  I am myself using AI products to harness its power in UX design as a Designer.  To expand my knowledge base I got interested in learning  more which led me to Blinkist's –Audio book on "Prediction Machines" I would like to begin sharing of what I learned from the book and lastly will share my own thoughts on the same. The writer of the book introduces us to the new "teacher" in town—AI. It’s a force that not only outsmarts parents when it comes to helping with school homework, but also pow...

🌱 A Confession of My Green Heart: How I Practice Sustainability   Above image: Rainy Season of 2024, I took some pics, Jade plant, Rose and Croton are flourishing in rain water. I’ve never openly shared this before in any online community, but today I want to admit something personal: I’m deeply passionate about the environment and sustainability. It’s not a passing interest—it runs deep, often to a point where I feel like I’m walking a fine line between sanity and obsession. But this passion keeps me grounded and gives me purpose. 🌾   I wonder my past life as a Farmer 😁! Sometimes I wonder if I was a farmer in my past life. That would explain the deep connection I feel with nature—not just with growing things, but with its greenery, gentleness, and balance of the entire ecosystem. It’s not so much about cultivating crops as it is about protecting the beauty and integrity of our natural world. I actively practice sustainability in many ways. One of the most meaningful actio...